Fashion Bloggers take Dubai

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Fashion Bloggers Season 2 will end on an incredible high on E! this week with the finale episode sending the cast on the girls trip of a lifetime to Dubai.
And offering one lucky fan of the show the opportunity to #followinourheels thanks to the Dubai in-program partners Qantas, Anantara Dubai The Palm and Per AQUUM Desert Palm.
This original series commissioned by NBCU, produced by Core3 Entertainment and created by Philippa Whitfield Pomeranz and Rebecca Buttrose, has proven it delivers for the brands that cross its path. From the big name broadcast partners to brands experiencing TV integration for the first time.

The cast were keen and always ready for amazing content opportunites. The amplification of both the cast and show’s digital assets for the Dubai partners was an important part of the overall deal. In only 5 days on ground… Kate, Nadia, Sara and Zanita generated 297,265 likes on Instragram with Dubai inspired content. The best is yet to come with further blog and social posts timed with the finale broadcast.

The second series is now being aired in Asian, European, British & Middle Eastern territories, whilst E! Australia continues encore airings.

Read the full trade release here.