PAW by Blackmores, Blackmores’ Animal Health brand, is delighted to announce Dr Katrina Warren, one of Australia’s most popular Vet media personalities, as the official ambassador for the brand.
Dr Katrina Warren will be the brand’s lead pet health and wellbeing advocate, showcasing the PAW by Blackmores’ range of products that have been developed by vets and inspired by nature.
“Our mission is to give all pets the gift of health and wellbeing, with efficacious and natural products. Not a lot of people know about and understand our category and products so it was a natural fit to work with Dr Katrina Warren given her personal experience and passion for carrying out the message of animal health.”
“Dr Warren is one of Australia’s most loved Vets and shares our strong belief in the power of the human-pet bond and our need to look after the wellbeing of our pets, making her a perfect ambassador for the brand” said Julien Calvet, General Manager, PAW by Blackmores.
Dr Warren is pleased to be raising awareness for natural pet health around Australia, “My passion is understanding and observing the incredible connection between humans and our pets. We know that pets are now considered ‘fur-kids’ and these days there are actually more households around the country with pets than with children, with many living inside with the family1” said Dr Warren.
“We also know the many health benefits pets offer us but also how dependent our pets are on us to provide them with the health care they need” she said.
“Blackmores is in a unique position by having quality human and pet products that promote health and wellbeing and I believe there is an amazing opportunity to tap into the extraordinary bond that is shared” she said.
Dr Warren will participate in a range of brand activities and content related to PAW by Blackmores and parent brand Blackmores during the next 12 months, including Blackmores Sydney Running Festival, Australian Open and other consumer activities.
More information go to https://www.blackmores.com.au/paw-by-blackmores